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- What’s behind Etsy’s latest financial results? Part 2
What’s behind Etsy’s latest financial results? Part 2
Uncover key insights into Etsy's financial performance and global market strategies in this comprehensive analysis for handmade business owners and sellers.
Handmade Seller Magazine
June 20, 2024
Last month I started writing about Etsy’s financial reports, as they contain a wealth of information about the company’s strategies as well as economic information. A number of readers have expressed interest in continuing to learn more about what is in these financial reports to give overall context for Etsy’s strategies.
Like Etsy, at Handmade Seller we have a global readership. Our top five countries for readership have traditionally been the US, UK, Canada, Australia, and India- closely mirroring Etsy’s core markets. (To be fair, readership is actually growing around the world- these are the current top five). I believe it’s important to provide analysis based on what is in these reports so that readers have objective information to make decisions for your business.
If you missed the first article, you can find more information about it What’s behind Etsy’s latest financial results?
For this article, I researched several additional questions:
Where are Etsy’s core markets?
What are the best selling categories on Etsy?
How is Etsy reactivating buyers?
What is Etsy saying about its policy enforcement practices?