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Unlocking the Power of Social 2.0
New apps and strategies to connect with your customers
Handmade Seller Magazine
September 01, 2021
As an entrepreneur, finding sales strategies that work is key to keeping your business afloat. With so many digital options available, it can be daunting to know where to spend your energy. It’s nearly impossible to create custom feeds for all the different social media channels when you’re a solo entrepreneur.
Fortunately, the marketing norms shifted from custom feeds to uniform feeds using software like Buffer or Hootsuite. But even then, these social media platforms have ceased to be “personalized” as many big brands have infiltrated what were once “grassroots platforms.” Facebook, Twitter, and other Social Media Giants are less “social” and more “corporate.”
As a result, many people are finding new ways to connect with their favorite brands – something that’s more “intimate” than social media.
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