These Two Handmade Sellers Have Their Vending Process Down to a Science- Issue 57 is Live!

The June magazine is live and it’s 98 pages long this month! 😮 It’s been an interesting few weeks preparing the magazine because our featured story is about how the Archer sisters have built a thriving business around 8 years of craft fairs and markets. Since events around the world were canceled, the timing of this magazine issue felt strange, but all our doubts went away once we read Lindsey and Kristen’s story! They shared the wealth of knowledge they’ve gained from over 50 events and the level of detail blew us away. Here’s just some of what you’ll see inside the magazine:

  • Planning the booth space with digital layouts

  • Planning inventory quantities and product layouts

  • Choosing the types of displays

  • Maximizing space to capture attention

  • Using DIY displays

  • Showing off your branding (they even use a neon sign!)

  • Turning shoppers into social media followers

  • Free promotional materials to give out

  • The importance of pricing

  • Showing shoppers your process for making

Two sisters. 8 years. 50+ events. The science of vending.

Here’s a preview of what’s inside this issue:

Woman holding a plate in front of her head.

June Question of the Month

Last month we asked sellers what positive things they've gained from the lock-down. Read all of the unexpected things handmade sellers have gained or learned during these uncertain times.

Archer sisters

We've got our vending down to a science.

The Archer sisters are sharing what they've learned from 8 years of vending craft fairs and markets. Learn about their planning process, what promotional materials work for them, how much inventory to bring, how to display items, how they show off their creative process to shoppers, and much more!

Man looking at papers on a wall.

Six Inspiring Examples of Artisan Business Branding

Need some inspiration for your branding? Join us in looking at six stunningly designed handmade businesses!

Female artist working on a craft.

My boss gave me an ultimatum.

Kristen's life changed dramatically when her boss told her she could no longer work for his company if she continued her hobby. And she was only given 24 hours to decide. Read her inspiring story!

Woman using a laptop on the floor.

The Overlap of Science and Art

Laura Chrest explores the interesting similarities of science and art, identifying the core of innovation.

Face cream stick person drawing.

Four Clever Ways to Advertise Your Products

Here are four fun ways to adapt the advertising tactics of major companies to your handmade business.

Plant with coins

The Art of Selling on Social Without Selling

Marketing yourself can feel awkward and Deb has some tips for growing your business without selling directly.

Newsstand snippet.

The Newsstand

Get updated on the latest industry news, shopping trends, social media changes, and more!

My boss gave me an ultimatum.

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