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The Newsstand December 2021
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Handmade Seller Magazine
December 06, 2021
Etsy Predicted to Do Well This Season
According to the Wall Street Journal, “There is a fair chance toys and gifts will be stuck in container ships this holiday season. That’s bad news for nearly everyone—but not for Etsy.” Since most stores rely on overseas merchandise, Etsy sellers will have a wonderful leg up this Christmas season simply by being in the states already. For handmade sellers, this could mean more holiday sales than usual.
To take advantage of this situation, start by looking up what is trending on Etsy and find items you can offer that are similar. Next, think about gift staples that may not be available in stores like gift boxes or spa sets. Lastly, create holiday discounts and incentives so you can entice more buyers and potentially be featured by Etsy as part of their Star Seller Program.
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