The Newsstand July 2021

Etsy Product Trends to Consider This Year

With every season, comes new opportunities to expand your brand on Etsy. Take a look at the Etsy product trends below and start incorporating these popular items into your inventory if possible. 

• Spring Refresh

With spring cleaning all done, most buyers are ready to start decorating. Since skater chic and casual fit are the most popular styles at the moment, stripes, vintage tees, baggy high-rise jeans, functional jewelry, and boots are all popular products to sell at the moment. 

Hand-painted jackets, upcycled designs, and eco-friendly products are also very popular on Etsy at the moment because of their bespoke and natural ties. For handmade sellers that focus on their eco-friendliness or their custom products, this is your time to shine!

• Cottagecore

Transitioning from spring to summer, cottagecore is transforming from pastels and tea parties to psychedelic prints and hiking adventures. This means mushroom prints are still popular, but adding tie-dye, smiley faces, adventure products, and 70’s retro designs are a good bet. Another popular item in this category is custom iced tea blends, natural hot spring bath bombs full of flowers, and hemp products like bracelets, bags, and home decor. 

• Vintage Obsessions

As cottagecore delves into the 70’s retro era, it only makes sense that vintage items are now gaining popularity once more. Vintage clothing, vintage home decor, and vintage art are all highly popular on Etsy at the moment. For handmade sellers that are making entirely new products, being able to mimic vintage designs, colors, or patterns is still a way to pay homage to the trend without selling actual vintage items to do so. 

• Vibrant Patterns

Vibrant and freeform patterns are highly popular this year and, for clothing and design brands, this means the freedom to create practically anything and sell it. Disco mirrors, neon sunglasses, Pollock-esque dresses, and freeform wallpaper are all selling quite well on the marketplace.

If your brand specializes in unique and colorful products such as large earrings, fun outfits, unique headwear, or wacky decor, this could be a trend to take advantage of. 

• Budding Romance

With more and more people heading outdoors to enjoy the beautiful summer weather, love is in the air. Romantic gifts like adorable custom teddy bears and wooden roses are gaining popularity. If you are a handmade seller looking to capitalize on this romantic trend, some of the most popular products available right now include scented candles, rose petal bath bombs, necklaces, and one-of-a-kind teddy bears. 

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