Should you offer a lot of discounts?

Author

Deborah Engelmajer
July 01, 2019

This is a question that definitely comes up time and time again in the handmade world, and people tend to have quite strong opinions about it. As always, I like to approach these topics by putting emotions aside and really diving into the strategy. What’s good about discounts? What’s not so good? And ultimately, should you use a lot of them?

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