Have you ever considered adding a new revenue stream? In person events and workshops are a great way to diversify revenue streams. For many artisans, it also breaks up the monotony of producing products. There are many ways to sell events and workshops, and one of them is Airbnb experiences. Have you explored it yet?
It may feel a bit strange to see writing about Airbnb. Especially if you are not familiar with experiences. Eight years ago their experiences features were launched. If you missed it, you are not alone. Experiences has not been closely integrated into the core Airbnb product. After the initial launch, marketing is primarily organic and word of mouth. So what are experiences? Per Airbnb, “Launched in 2016, Airbnb Experiences are unique, memorable activities designed and hosted by locals that go beyond typical tours or workshops. They provide deep insights and immersion into the hosts’ passions and interests, and a different way to experience a destination.” (https://news.airbnb.com/enjoy-the-magic-of-airbnb-experiences-from-the-comfort-of-your-home)
Airbnb offers two different types of experiences- in person and online. Online experiences were launched during the pandemic, and are still available. The key is that the experiences are small, and hosted by locals. Airbnb takes a commission of 20% of the revenue for experiences. There are no listing fees, which minimizes risk for you.
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