- Handmade Seller Magazine
- Posts
- Inside my Hiiv-Part 1: How did we get here?
Inside my Hiiv-Part 1: How did we get here?
How we migrated our 10 year old legacy media infrastructure to beehiiv in 6 days. A multi-part journey told from the viewpoint of the business owner.

Handmade Seller has been on a journey to modernize our infrastructure for the magazine. Normally talking about your systems and processes can feel like watching paint dry. Who wants to talk about this stuff, right? This isn’t the sexy marketing and sales stuff. It’s just the critical, my business dies without it stuff. And after some big problems with our infrastructure, Mr. HMS and I did this within 6 days.
As I have talked with other business owners and friends, I keep hearing that the story of what we went through would be VERY interesting for people- if I was willing to share. How often do people share the inner workings of how they made a decision and how it turned out?