In what ways do you make return customers feel special?

Discover how top handmade sellers create unforgettable customer experiences and build loyalty through personalized perks, VIP groups, and special discounts.

We asked Handmade Seller readers to share their perspectives on our Question of the Month. Here is what they had to say:

In my post-purchase email sequence, I invite my customers to join a private invitation-only VIP group where they will get a first look at new designs and access to members-only discounts and events.

Lucy, bel monili

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