Have you ever considered re-branding your business?

Discover how handmade sellers successfully re-brand their businesses, learn from their experiences, and find inspiration for refreshing your own creative brand strategy.

We asked Handmade Seller readers to share their perspectives on our Question of the Month. Here is what they had to say:

Yes! In fact, I just re-branded one of my creative shops from Chella Bella Designs to CB+CO studio, a more modern look with the history of the name still behind it. I had thought about this for several years as my product line changed and evolved and with the literal stop of sales last year during the pandemic, it proved an opportunity to make it happen. It, of course, comes with a full new line, completely different from what I've offered in the past, that I will launch soon. 

- Michelle, CB+CO studio

Subscribe to Handmade Seller Magazine to read the rest.

Become a paying subscriber of Handmade Seller Magazine to get access to this post and other subscriber-only content.

Already a paying subscriber? Sign In.

A subscription gets you:

  • • Access to this article, plus our entire back catalog
  • • Special subscriber only articles on important publicly traded companies in our industry, such as Etsy, Pinterest, and Shopify
  • • Access to our beautiful quarterly magazine, to read articles online or download
  • • Print subscriptions are also available for addresses in the United States of America