Cozy Marketing Strategies for Introverted Business Owners

I still remember the moment I hit my breaking point with traditional marketing.

I was sitting at my desk, staring at a Google Doc of content ideas, trying to finish planning out a month of daily social posts. I had signed myself up for a 30-day posting challenge, and instead of being productive or working on projects I actually enjoyed, I was forcing myself to batch content I didn't even want to create.

My brain was blank because of all the marketing "rules" I was trying to follow, and I felt completely disconnected from the reason I started my business in the first place.

This is miserable, I thought.

Maybe you've had a similar moment. That realization that the marketing strategies everyone says you "should" be doing just don't align with who you are or how you want to live your life. Perhaps you've felt that pit in your stomach when you read yet another post about "showing up consistently" or "being more visible" online.

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