In partnership with
The latest at Handmade Seller
Welcome to the home stretch of August! It’s that last gasp of summer where we all try to do too much. At the same time, we are keeping one eye on the calendar waiting for the change of seasons.
We are continuing to quietly plug along on our many projects over here. Embracing our curiosity, exploring new ideas, and trying to build upon what we have established. Dealing with the pleasant and ugly surprises at times too. It’s such a delicate balance for small businesses, right?
At the same time, I am reminded to keep writing and keep publishing. I never quite know when something we publish will give you your next great idea. Or your next big cost savings for part of your business. Or simply make you feel less alone on your journey. So we keep hitting that publish button each week.
Thank you so much for the creativity, beauty, and grace you bring to our world as artisan businesses. 🙏💛
Check out our newsletter sponsor The Marketing Millennials
Marketing ideas for marketers who hate boring
The best marketing ideas come from marketers who live it.
That’s what this newsletter delivers.
The Marketing Millennials is a look inside what’s working right now for other marketers. No theory. No fluff. Just real insights and ideas you can actually use—from marketers who’ve been there, done that, and are sharing the playbook.
Every newsletter is written by Daniel Murray, a marketer obsessed with what goes into great marketing. Expect fresh takes, hot topics, and the kind of stuff you’ll want to steal for your next campaign.
Because marketing shouldn’t feel like guesswork. And you shouldn’t have to dig for the good stuff.
Highlights from the summer magazine
Are you doing any pop-up events this year? We’ve seen tremendous growth and interest in pop-up events the last several years. Venues and retailers are always looking for great ways to differentiate themselves with unique offerings. Check out our article for how to think about creating the right vibe for your next pop-up event.